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Videos

June 30, 2011

LeapTV Episode #34: ASK THE EXPERT – Social Media 101


by Isabelle Mercier Turcotte

June 16, 2011

LeapTV Episode #33: Don’t Mistake Enthusiasm For Priority


by Isabelle Mercier Turcotte

May 19, 2011

LeapTV Episode #31: Sit Where The Sun Don’t Shine


by Isabelle Mercier Turcotte

May 5, 2011

LeapTV Episode #30: Increase Your Pay Day


by Isabelle Mercier Turcotte

April 21, 2011

LeapTV Episode #29: Disguise Your Quest For Intel


by Isabelle Mercier Turcotte

April 14, 2011

LeapTV Episode #28: Build It And They Will Come


by Isabelle Mercier Turcotte

April 7, 2011

LeapTV Episode #27: Make Your Move Count


by Isabelle Mercier Turcotte

March 31, 2011

LeapTV Episode #26: The Myth Of Overnight Success


by Isabelle Mercier Turcotte

February 15, 2011

The Science Of eMail Marketing


by Isabelle Mercier Turcotte

February 19, 2010

1 800 Got Junk Daily Huddles


by Isabelle Mercier Turcotte

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ABOUT LEAPZONE

We help entrepreneurs, leaders, and teams distill their genius into a differentiated core message —and the execution rhythm to live it—so you become The First, The Best, or The Only, chosen regardless of price.

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The other day someone asked me: “Okay Isabelle… wh The other day someone asked me:
“Okay Isabelle… what’s the cost?”

And I smiled, because I know what they mean.

They’re asking: “What do I pay if I say yes?”
Fair question.

But here’s what I’ve learned (and it’s changed my entire relationship with charging and investing):

I always respond with this:

“Just to clarify… are you asking what it costs if you say YES…
or what it costs if you say NO?”

Because “no” isn’t free.
It just charges you differently.

"NO" can cost you:
- another year of dragging the same problem
- another quarter of unclear messaging
- more missed opportunities
- more stress on your team
- more time spent rebuilding from scratch

Sometimes the most expensive choice… is staying the same.

Next time you’re deciding, ask yourself:
What will “no” cost me over the next 6 months?
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LATEST BLOGS

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