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Marketing & Tips

February 2, 2022

Keeping it real: Connecting with your clients online.


by Deidre Tansey

September 26, 2020

Educate Your Prospects and Customers And Thrive. Period.


by Isabelle Mercier Turcotte

August 11, 2019

Dare To Brand Doc


by Isabelle Mercier Turcotte

December 5, 2018

LeapTV Episode #73: Collaborate With Friends & Grow


by Isabelle Mercier Turcotte

November 7, 2018

LeapTV Episode #72: What To Delegate & Why


by Isabelle Mercier Turcotte

April 14, 2017

Do You Have Parasites?


by Isabelle Mercier Turcotte

February 16, 2017

Top 10 Risks Of Not Using A CRM System In Your Business


by Bob Neudecker

January 31, 2013

Four Steps To Getting Customer Testimonials


by Isabelle Mercier Turcotte

November 22, 2012

Thinking About Supermodels.


by Isabelle Mercier Turcotte

May 31, 2012

5 Things You Must Do To Sell To a Small Business Owner


by Isabelle Mercier Turcotte

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ABOUT LEAPZONE

We help entrepreneurs, leaders, and teams distill their genius into a differentiated core message —and the execution rhythm to live it—so you become The First, The Best, or The Only, chosen regardless of price.

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The other day someone asked me: “Okay Isabelle… wh The other day someone asked me:
“Okay Isabelle… what’s the cost?”

And I smiled, because I know what they mean.

They’re asking: “What do I pay if I say yes?”
Fair question.

But here’s what I’ve learned (and it’s changed my entire relationship with charging and investing):

I always respond with this:

“Just to clarify… are you asking what it costs if you say YES…
or what it costs if you say NO?”

Because “no” isn’t free.
It just charges you differently.

"NO" can cost you:
- another year of dragging the same problem
- another quarter of unclear messaging
- more missed opportunities
- more stress on your team
- more time spent rebuilding from scratch

Sometimes the most expensive choice… is staying the same.

Next time you’re deciding, ask yourself:
What will “no” cost me over the next 6 months?
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LATEST BLOGS

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  • A Tribute To Cache ~ Our Power Builder.
  • The 4 Things That Make a Brand Impossible to Ignore
  • No Algorithm Can Save a Message People Don’t Care About
  • Bigger Isn’t Always Better

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